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ESSA Conference news

ESSA held its 2019 conference on November 28, welcoming more than 200 delegates from across the membership and events industry.

The conference returned to the DoubleTree by Hilton at the Arena MK, Milton Keynes for a second year for a day of compelling content and the launch an important initiative, the ESSA Accreditation Scheme.

The new accreditation scheme was announced during the conference’s Town Hall session, with ESSA Chair, Martin Cairns, ESSA vice-Chair Lou Kiwanuka, and ESSA Director, Andrew Harrison, introducing the scheme and explaining its purpose, mechanism and implementation to the assembled members.

Guest and keynote speakers included renowned performance psychology expert Jamil Qureshi, and Tim Reid, the comedy writer and creative coach. In addition to the main programme, which featured the return of the Solutions Room sessions and the Town Hall, there were three breakout sessions offering advice on creativity, mental health and testing new ideas.

Following the well-received conference, 260 guests attended the ESSA Chairman’s Dinner and Awards Night, and met for pre-dinner drinks, including ESSA Branded Espresso Martinis, before enjoying a three-course meal with musical and comedy entertainment.

After dinner, it was time for the ESSA awards, presented by Andrew Harrison and the individual award sponsors. John Robson, MD, Aztec Event Services was presented the ESSA Award for Outstanding Contribution to the Industry 2019, sponsored by beMatrix. Travis Butterfield of Press Red Rentals was presented with the ESSA Young Person Award, sponsored by Markey Ltd. The Barista was presented with the ESSA Innovation Award, sponsored by Briggs Equipment Hire. The ESSA Unsung Hero Award was presented to Mike Elsmore, sponsored by Europa, and finally, the ESSA Member Company Award was presented to GES, sponsored by The Barista.

ESSA director, Andrew Harrison, commented at the end of the day, “This has been the largest ESSA Conference to date, and the initial feedback is that there really has been something for everyone who attended. We are delighted with the reception for ESSA Accredited. It is something that has been needed for some time and now we have the platform to build a comprehensive and well-designed accreditation process for this industry. The dinner and awards celebrated everything that is good about ESSA membership, now we can all step back and celebrate with friends and colleagues.”

With the awards awarded, nothing further remained than for the guests to enjoy the live music and dancing, and spend their conference dollars at the fun casino, into the early

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